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Competitive set vs online competitive set
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Work orders: A work order (known as works order outside of the United States because the work is produced in a manufacturing area known as the works) or job order (sometimes job ticket or work ticket, as it often has some type of ticket attached) is an order received by an organization from a customer or client, or an order created internally within the organization. A work order may be for products or services. -wiki
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Mystery guest / mystery shopping: A mystery shopper or mystery guest scheduled via Coyle will experience every aspect of your value proposition through the eyes of a typical guest.
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